Our work  /  Brand website

Echo Moon Western

A small maker with a strong look needed a site that sold the brand and sent people to Etsy, not a generic shop theme. Black leather, aged gold, cream paper, a crescent moon, and product imagery we generated in a consistent studio style.

Client
Echo Moon Western
Sector
Handmade western wear and gifts
Type
Brand website
Status
Live
Timeline
June to July 2026
Links
echomoonwestern.co.uk
Etsy shop
Echo Moon Western homepage: cowboy hats, trucker hats, gifts with grit
1 page, mobile first, no build step
5 product ranges structured to become shop categories later
3 social channels plus a scannable Facebook QR
0 database: nothing to maintain, nothing to breach

The brief

Saddle up.

Echo Moon makes cowboy and trucker hats, burned chopping boards, cups and mugs. Photography of dark leather in a workshop was letting the products down, and the business runs on Etsy and social media rather than a checkout of its own.

Under the bonnet

Deliberately simple.

Django with WhiteNoise, gunicorn behind Apache. No models, no admin, no build step. Deployed from GitHub by webhook like everything else we host.

  • Django
  • WhiteNoise
  • gunicorn
  • Apache
  • AI imagery

What it shows

  • Brand-led design work, not just engineering.
  • AI imagery used with taste and art direction.
  • The right amount of technology for the job.
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Three regional services, one platform: referral routing, resource library, regional editors and a signed data processing agreement, for a lived-experience gambling recovery service.

Published Android app

LODORi

A meditation app that writes and voices a personalised session in about 25 seconds. React Native, FastAPI, subscriptions, ads, safety checks, and a public release on Google Play.

AI social media manager

Social Jen

Give it one idea, a product photo or a video and it drafts, schedules and publishes to nine social networks, writes graded Etsy listings and renders your 3D models. Nothing goes out until you approve it.

Next step

Need something in this space? Tell us what it has to do.

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